Category: Technology and Internet

Selling To Your Blog Readers

Sales And Recruiting, Technology and Internet

selling to your blog readers - directcellars boxWhile on my blog I mainly promote SplashPlan.com, our tool for online network marketing, you might be blogging without being connected to a business.  I know my daughter Chelsey blogs quite a bit, but it is more of a personal travel blog.  Still, travel blogs make money.  How?  Mainly through related services and advertising. Here are some ideas on how you could be selling to your blog readers.

Selling To Your Blog Readers: Make Sure You Have Traffic

You may be just starting out and wondering how you can make money on your blog.  Well first you need traffic.  You need traffic before you start selling to your blog readers, otherwise you will spend too much time in the spin of seeing if your links are working. They won’t be.  Because only a few people are visiting your blog today, and only a subset will be interested in what you are selling.  If you wait until you have at least 100 new visitors a day before you start trying to sell, you can concentrate on producing great content.

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The Life and Times of Evergreen Content

Academics, Creating Value, Technology and Internet

evergreen content - Tuscon AZEvergreen content: What is it?  Why is it important?  You may think there are several kinds of content: videos, audio, images, or writing. Or perhaps you think of business stories, entertainment, lifestyle, or science.  In this case, I am talking about the difference between current events and evergreen.

What Is Evergreen Content?

Evergreen content is relevant into the future, but what does this mean?  Think about a book written in the 1920s.  It is likely evergreen otherwise it would have lost its relevance and you wouldn’t know about it.  Evergreen content is usually in the form of “how to” but could be an article describing something, such as describing evergreen content.

Why Is Evergreen Content Important?

You could write an article (or create a video) about an event, such as Hurricane Harvey, but the event becomes a think of the past fairly quickly.  Then fewer people are interested in reading your article because it has lost its relevance.  Of course getting that initial bump of traffic because people are interested in Hurricane Harvey is nice, but most of the time we are more interested in long-term traffic.

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How To Do Facebook Live

Marketing Research and Strategy, Technology and Internet

how to do facebook live - facebook picI just tried Facebook Live over the last couple of days and it is so easy to use.  Why would you want to use it?  Because when you do, you are producing a video of yourself, but you also get feedback from people who watch.  You can customize your message and respond to questions.  I will bet you are wondering how to do Facebook Live…

Instructions On How To Do Facebook Live

When I am on my laptop, I start Facebook.  At the top of the screen is my status update box, the one that says “Create a Post” right above it.  Next to the Create a Post text is “Live Video”.  Click that.  Don’t worry, you won’t be live right away.

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What The Heck Is SEO?

Technology and Internet

what the heck is seo?Have you ever wondered: what the heck is SEO? Did you think it was just not relevant for you? Well I have news for you: Google wants to give you free traffic. Yes, free. Totally and unconditionally free. But Google wants to know a couple of things first: 1) Is your page relevant for the keyword being searched for? 2) Is your page perceived as important?

First: What The Heck Is SEO?

SEO stands for Search Engine Optimization.  It is a way to tell the search engine what your page or site is about and how important your site is.  Google goes out and reads all the web pages in the world (to a point) and scrapes information from your web site’s code (i.e. HTML).  It will store your title and description, then read your page to determine what keywords it contains, or what it is about.  It comes back every so often and updates your page, so if you’re worried that you can’t improve your page for Google, think again.

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How To Write A Blog Post

Academics, Creating Value, Technology and Internet

how to write a blog post - wine and captionsThis is how to write a blog post, according to me: First I start with stream of consciousness writing and see where that leads me, I ultimately make sure I have enough words, I edit my blog post several times, I come up with 2 or 3 links to other blog posts that have their own information, and then I try to find a picture that relates, usually a picture I have taken or one of my family after I get their permission.

Stream of Consciousness Writing

How do I describe what stream of consciousness writing is?  Well, I just write stuff.  Good or bad, right or wrong, I just put down my thoughts as I think them.  Often the best writing is done as you think of stuff, and if not you will edit later.  Write and write and write, if you think about flying a kite, write about flying a kite.  If the weather is good and you wish you were outside, write about it.  Get those flying thoughts down.

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How To Calm Your Mind

Academics, Entrepreneurship, Technology and Internet

how to calm your mind - with beer i guessMy mind is busy today with all kinds of things so I thought I would write.  By write, I mean something a little more interesting than some of the dribble I have been publishing lately.  So today, grasshopper, I am going to teach you how to calm your mind.

As always, I like to write about things I have problems with myself.  Quieting my mind so I can focus is one of them.  But I know some things that work for me and perhaps they will work for you too.

Stop and Stare

Often busy work gets overwhelming, especially if it is not productive busy work.  Reading email, checking out social media, surfing the web, or interrupting myself with a random thought that leads to more busy work.  The best thing to do when you need to regain your focus is to stop and do nothing.  I usually stare at my computer until I can regain my composure.

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Website Statistics: Improve Your Traffic In 30 Days

Technology and Internet

website statistics - analyticsWould you like to improve your website statistics in the next 30 days?  I bet you would, so would I.  So let us explore this together.

I spent the last 30 days looking at my blog, trying to figure out why my traffic is so low and what I can do about it.  Many suggestions I could make are already covered out there so first let me cover the unusual:

My URL was redirected

In the past year we had moved, and there were a lot of activities which led up to the move and a lot of activities after the move.  I completely ignored my web properties and when I finally looked back at my blog, the name (URL) had been redirected.  So my blog was gone from the web and Google had picked up pages from the website it was redirected to.

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How To Make Money From Home

Entrepreneurship, Management, Sales And Recruiting, Technology and Internet

How To Make Money From Home - Desk in empty houseI have been working from home recently, trading my consulting time for money. These days because of technology, you can be employed full time and work from home. You can have a business that you run from home. You can sell products, sell your time, fix things, create new music, write a book, have an online business, and so many more possibilities. In this blog post, I am going to try to stir your imagination on how to make money from home.

Trading Time For Money

Probably one of the easier things you can do from home is sell your time.  You could be employed by a company or running your own business.  You could be hourly, on salary, or on contract.

For some ideas on the kind of work you could do: You could be a customer service representative, you could work for a call center, you could do data entry, you could do information technology work, you could design web sites, you could do financial analysis, or you could help someone market their product.  There are probably 100 more types of jobs that can be done exclusively from home.

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Eternal Life – The Search For The Unknowable

Academics, Technology and Internet

eternal life - the unknowableWhen we talk about God, or Jesus, or eternal life, we are venturing from facts and figures into faith.  Faith is not a bad thing, just saying that Google will not tell you if heaven is real or how long God has been alive.  It will tell you about people’s beliefs on such subjects, but cannot possibly tell you if these beliefs are facts.

A new health area has cropped up in recent years that is searching for ways to keep people alive longer, much longer than ever thought possible, and healthy for that matter.  Is this humanity’s answer to eternal life?  Of course, you cannot prevent accidents but you can theoretically prevent disease and postpone aging.

What Kind Of Eternal Life Are You Searching For?

So this begs the question: Are you looking for ways to extend your human lifetime, or are you looking for a spiritual eternal life?  And what could I possibly have to write about either?  Yes, true, I know what I believe about spiritual eternal life, but I cannot really tell you that what I believe is fact.  What I believe is faith.  So could that possibly even matter to somebody searching for answers?  Unfortunately I do not think you will find anything better.

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Help Others Expecting Nothing In Return – SplashPlan.com Lesson

Creating Value, Network Marketing, Technology and Internet

help others - splashplan.comI thought it was about time to write a little about SplashPlan.com, which is our system to help network marketers.  How does it help?  Well, it is free to sign up.  You get free leads by promoting your SplashPlan.com site.  You get free training.  And you can earn a little affiliate money while you are building your network marketing business.  In this lesson I will explain why it is so important to help others and expect nothing in return.

People That Join Belong To Other Network Marketing Companies

When you sign up and start promoting your SplashPlan.com link, something like SplashPlan.com/yoursite, you will get leads that are people that belong to other network marketing companies.  Your job is not to recruit them to your program, your job is to help them be as successful as possible with their program on SplashPlan.com.  While this may seem counter productive, you want to be seen by others as being helpful and unselfish, so you help others without expecting anything in return.

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